// SAMPLE DELIVERABLE
COMPLIANCE REGISTER — TRUETEMP HVAC, WEEK 32
Aug 3–8, 2026| Deliverable | Checks run | Finding | Verdict |
|---|---|---|---|
| Fall promo email | claims, tone, SOP-3 | savings claim matches Aug rate sheet | pass |
| Tech certification page | claims | 2 certs expired Jul 31 — removed | pass w/ fixes |
| Google Ads variant B | claims, policy | “lowest price guaranteed” unsupportable | hold |
| Install checklist PDF | SOP-11 compliance | matches current SOP rev 4 | pass |
| Facebook retargeting copy | tone | 2 lines off-voice — rewritten | pass w/ fixes |
No competitor price survey exists since March, and the guarantee creates a contractual promise. Two compliant alternatives drafted: “free second opinion on any written quote” (true, verifiable) or a price-match policy with stated terms (needs your sign-off). Ad stays paused until you pick.
Claim trace · FTC advertising guide reference · draft variants, Aug 7, 2026
Register #34 · 5 deliverables reviewed · verdicts + evidence logged Friday 17:00
Claim verification, SOP compliance, brand tone review — every deliverable gets a verdict you can defend.
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